集團新聞
時(shi)間:2023-11-03
10月(yue)31日,省旅(lv)(lv)投集團在金牛賓館舉辦“蜀(shu)里安(an)逸·金牛饗(xiang)宴”首屆安(an)逸美食(shi)周活動(dong),創新消費場景,以(yi)美食(shi)帶動(dong)旅(lv)(lv)游,以(yi)美食(shi)促進消費。集團黨(dang)委書(shu)記、董事(shi)長任丁致辭,并與集團黨(dang)委副(fu)書(shu)記、副(fu)董事(shi)長、總經理周曉陽,商務廳二(er)級巡視員(yuan)鄭鵬斌,文旅(lv)(lv)廳二(er)級巡視員(yuan)王燕林等嘉(jia)賓共同啟動(dong)美食(shi)周開幕儀式。
按照省委省政府關于(yu)“2023全國(guo)金秋購物節暨第二屆中國(guo)(四川(chuan))國(guo)際熊貓消(xiao)費(fei)節”部(bu)署(shu)安排,本次活動由省旅投集團主(zhu)辦,旗(qi)下安逸酒店集團承辦,聯動商務廳(ting)、文旅廳(ting),合(he)作推出熊貓消(xiao)費(fei)節子板(ban)塊(kuai)活動。美食周活動旨在為廣(guang)(guang)大市(shi)民群眾及游(you)客朋友提供全新(xin)的(de)安逸美食體驗,讓各界人士充(chong)分(fen)感受(shou)川(chuan)菜的(de)獨(du)特(te)魅力(li)(li),進一步生動展現安逸酒店集團、金牛賓館的(de)新(xin)場景、新(xin)形象、新(xin)風(feng)貌,推廣(guang)(guang)“安逸”系特(te)色美食,不(bu)斷擴大產(chan)業帶動力(li)(li)和品牌影響力(li)(li)。
任(ren)丁在致辭(ci)中(zhong)(zhong)指(zhi)出,省(sheng)(sheng)旅(lv)(lv)投(tou)集團(tuan)始(shi)終立(li)足新(xin)(xin)發展(zhan)階段(duan)、堅(jian)持新(xin)(xin)發展(zhan)理念、服(fu)務和(he)(he)融入新(xin)(xin)發展(zhan)格局,積極推(tui)動我(wo)省(sheng)(sheng)旅(lv)(lv)游(you)和(he)(he)美(mei)(mei)食(shi)品牌(pai)創新(xin)(xin),為恢復和(he)(he)擴大消(xiao)(xiao)(xiao)費(fei)作出積極貢獻,努力(li)打造(zao)巴適、多元的“一(yi)(yi)站(zhan)式(shi)”吃喝(he)玩(wan)樂(le)消(xiao)(xiao)(xiao)費(fei)體驗場(chang)(chang)景(jing),讓消(xiao)(xiao)(xiao)費(fei)者(zhe)領略(lve)巴山(shan)蜀水的獨(du)特韻味,感受川菜文(wen)化獨(du)特魅力(li)。本次安(an)(an)逸(yi)美(mei)(mei)食(shi)周(zhou)活(huo)動不僅是一(yi)(yi)次集餐(can)飲文(wen)化傳播和(he)(he)餐(can)飲品牌(pai)推(tui)廣的美(mei)(mei)食(shi)盛(sheng)會(hui),更是一(yi)(yi)次強化上下游(you)深度融合(he)(he),培育(yu)創新(xin)(xin)業態和(he)(he)模式(shi)的重(zhong)大機(ji)遇(yu)。集團(tuan)將緊抓此次全(quan)國(guo)(guo)金秋購物節與第二屆中(zhong)(zhong)國(guo)(guo)(四川)國(guo)(guo)際熊(xiong)貓(mao)消(xiao)(xiao)(xiao)費(fei)節一(yi)(yi)體舉(ju)辦的重(zhong)要(yao)契(qi)機(ji),匯聚各方力(li)量,整(zheng)合(he)(he)優勢(shi)(shi)資(zi)源,發揮自身優勢(shi)(shi),進(jin)一(yi)(yi)步活(huo)躍餐(can)飲消(xiao)(xiao)(xiao)費(fei)氛(fen)圍,挖掘(jue)餐(can)飲的消(xiao)(xiao)(xiao)費(fei)潛力(li),提(ti)振消(xiao)(xiao)(xiao)費(fei)信(xin)心,促進(jin)我(wo)省(sheng)(sheng)旅(lv)(lv)游(you)消(xiao)(xiao)(xiao)費(fei)的增(zeng)長,共同將安(an)(an)逸(yi)美(mei)(mei)食(shi)周(zhou)打造(zao)成(cheng)為我(wo)省(sheng)(sheng)文(wen)旅(lv)(lv)融合(he)(he)發展(zhan)的新(xin)(xin)亮點,塑造(zao)成(cheng)為具有(you)吸引力(li)的“美(mei)(mei)食(shi)之旅(lv)(lv)”新(xin)(xin)消(xiao)(xiao)(xiao)費(fei)場(chang)(chang)景(jing)和(he)(he)抵川旅(lv)(lv)游(you)目的地。
安逸酒(jiu)店(dian)(dian)集團旗下金(jin)牛賓(bin)館、錦江賓(bin)館、花園(yuan)賓(bin)館、新(xin)良(liang)大酒(jiu)店(dian)(dian)、錦江嘉州(zhou)賓(bin)館、古爾溝華美(mei)達(da)酒(jiu)店(dian)(dian)、安逸遠山酒(jiu)管公(gong)司等單(dan)位及安岳烹飪協會為美(mei)食(shi)周活動提供菜品(pin)及技(ji)術支(zhi)持(chi)。經典菜式及融合創新(xin)菜品(pin)交相(xiang)輝映,讓各界人士不僅(jin)品(pin)味到四川飲食(shi)文化之精髓,也能盡情(qing)體驗蜀(shu)地文化之底蘊。呈現了一場充滿煙火氣息的饕餮(tie)盛宴,讓每一位食(shi)客(ke)乘(cheng)興(xing)而來(lai),盡興(xing)而歸。
安逸(yi)酒(jiu)店(dian)集團(tuan)旗下(xia)“安逸(yi)購”平臺以節促銷,聯動山(shan)霸王通(tong)江(jiang)銀耳產業(ye)開發(fa)有(you)(you)(you)(you)(you)限(xian)公(gong)(gong)(gong)(gong)(gong)(gong)司(si)(si)(si)(si)、蒙頂山(shan)茶業(ye)公(gong)(gong)(gong)(gong)(gong)(gong)司(si)(si)(si)(si)、深圳市正(zheng)基酒(jiu)店(dian)用品(pin)(pin)有(you)(you)(you)(you)(you)限(xian)公(gong)(gong)(gong)(gong)(gong)(gong)司(si)(si)(si)(si)、廣(guang)州市潤朝紡(fang)織品(pin)(pin)有(you)(you)(you)(you)(you)限(xian)公(gong)(gong)(gong)(gong)(gong)(gong)司(si)(si)(si)(si)、中糧可口(kou)可樂飲料(四(si)川)有(you)(you)(you)(you)(you)限(xian)公(gong)(gong)(gong)(gong)(gong)(gong)司(si)(si)(si)(si)、成都(dou)超潤清潔用品(pin)(pin)有(you)(you)(you)(you)(you)限(xian)公(gong)(gong)(gong)(gong)(gong)(gong)司(si)(si)(si)(si)、成都(dou)世紀蓉誠文化發(fa)展(zhan)有(you)(you)(you)(you)(you)限(xian)公(gong)(gong)(gong)(gong)(gong)(gong)司(si)(si)(si)(si)、成都(dou)新(xin)美(mei)時(shi)窗飾用品(pin)(pin)有(you)(you)(you)(you)(you)限(xian)責任(ren)公(gong)(gong)(gong)(gong)(gong)(gong)司(si)(si)(si)(si)、成都(dou)雅致(zhi)酒(jiu)店(dian)用品(pin)(pin)有(you)(you)(you)(you)(you)限(xian)公(gong)(gong)(gong)(gong)(gong)(gong)司(si)(si)(si)(si)、廣(guang)東龍泰實業(ye)有(you)(you)(you)(you)(you)限(xian)公(gong)(gong)(gong)(gong)(gong)(gong)司(si)(si)(si)(si)、彭(peng)山(shan)正(zheng)興農業(ye)發(fa)展(zhan)投(tou)資有(you)(you)(you)(you)(you)限(xian)公(gong)(gong)(gong)(gong)(gong)(gong)司(si)(si)(si)(si)、民(min)族產業(ye)發(fa)展(zhan)(四(si)川)有(you)(you)(you)(you)(you)限(xian)公(gong)(gong)(gong)(gong)(gong)(gong)司(si)(si)(si)(si)在活動現(xian)場布展(zhan),創新(xin)辦會模式,助(zhu)力公(gong)(gong)(gong)(gong)(gong)(gong)司(si)(si)(si)(si)發(fa)展(zhan)。集團(tuan)對口(kou)幫扶(fu)的(de)南充市嘉陵區,也通(tong)過區供(gong)銷社帶來多(duo)個當地特色農林深加工食品(pin)(pin),積(ji)極加入到(dao)集團(tuan)集采購銷平臺。
此次安(an)(an)逸(yi)(yi)(yi)美(mei)食周“蜀里安(an)(an)逸(yi)(yi)(yi)?金牛饗宴”活動的成功(gong)啟幕(mu),為(wei)安(an)(an)逸(yi)(yi)(yi)酒店集團(tuan)和金牛賓館帶(dai)來新機遇(yu)和新發(fa)展,讓更多人走進安(an)(an)逸(yi)(yi)(yi)、感受安(an)(an)逸(yi)(yi)(yi)、記(ji)住安(an)(an)逸(yi)(yi)(yi),以(yi)美(mei)食承文化,以(yi)創新促消(xiao)費,為(wei)川菜文化的傳承與(yu)發(fa)展貢獻心力。
本次(ci)活動吸(xi)引了中(zhong)國網(wang)、中(zhong)國新(xin)聞網(wang)、國際在(zai)線、騰(teng)訊(xun)網(wang)、新(xin)浪網(wang)、四(si)川(chuan)(chuan)新(xin)聞網(wang)、今日(ri)(ri)頭條、川(chuan)(chuan)觀新(xin)聞、四(si)川(chuan)(chuan)發(fa)布、紅星新(xin)聞等各大(da)媒體刷屏(ping)報道,聚焦此(ci)次(ci)“蜀(shu)里安逸 金牛饗宴(yan)”四(si)川(chuan)(chuan)旅投首屆安逸美食周,全(quan)方位、多角度呈(cheng)現了這場充滿(man)煙火氣的饕餮盛宴(yan)。此(ci)外,抖(dou)音(yin)POI曝光總(zong)人次(ci)2195.7萬人,在(zai)成(cheng)都當日(ri)(ri)的酒店官方賬號中(zhong)直(zhi)播銷售額位列第1名(ming)。
集團酒旅產業(ye)鏈上下游企業(ye)代表(biao)、供應商和慕名前(qian)來的美食賓(bin)客(ke)共500余人(ren)參(can)加(jia)活動。
四川省成(cheng)都(dou)市錦(jin)江區(qu)人民南路二段80號(hao)錦(jin)江賓(bin)館錦(jin)苑(yuan)樓
sichuanlvtou@163.com